DressMonkey and Whalers Reach Historic, Ridiculous Partnership

Whalers owner Jon Lombardo wearing a vintage DressMonkey blazer
Hartford- It seems like only yesterday they set up their first blog. Now, DressMonkey appears to be on the heels of a major sports partnership deal that some sources are calling "the biggest, and by far the dumbest move in the history of corporate sponsorship of defunct sports franchises."
In a deal said to be in the tens of dollars, DressMonkey has apparently agreed to be the exclusive provider of blazers to all remaining members of the Hartford Whalers. Jon Lombardo, who assumed ownership of the Whalers franchise after they "r-u-n-n-o-f-t" in 1997, was principle in the negotiations. He is also the only known member of the Whalers, so the deal will apparently have minimal impact on DressMonkey's soaring stock price (NYSE: DZNUTZ), an unnamed source said. That source chose to remain anonymous as he is not authorized to speak to the press, though he added, "even if I could speak, I don't want my name anywhere near this, talk about your all time stupid moves."
DressMonkey founder Coley Dale has long been said to yearn for the glory days of the Hartford Whalers, who not once, but twice, almost made the post-season in what was once called "the easiest playoff system in any major sporting league." It is said that the move has actually caused a rift between Mr. Dale and DressMonkey co-founder, Jeff Horowitz. Apparently, Mr. Horowitz's hometown of Los Angeles' abundance of professional sport teams has always been a point of contention between the two founders. Mr. Horowitz had been said to advocate a sponsorship of the LA Rams, or even the Lakers as they are almost defunct anyway.
Regardless of internal strife, Mr. Dale appeared confident during his daily news conference, which registered record attendance today with 1.5 people (it should be noted that the 0.5 indicates that someone accidentally walked in while Mr. Dale was speaking, thinking that the news conference was actually an adult-diaper giveaway). Denise Precht, Mr. Dale's girlfriend who was intentionally in attendance noted "he always makes me sit through those things, but today he talked about some team that I've never heard of, which is at least more interesting then him discussing his favorite dental floss or how many Cheerios he can force into his mouth."
"Today, the Whalers and DressMonkey embark on a new and uncharted path to glory and mutual assistance," Whalers CEO Lombardo said, at his daily news conference where only Ms. Christine Huang was in attendance, apparently sleeping. Then, he was heard mumbling when he thought the microphone was off, "yeah, if mutual assistance means DressMonkey giving me kickass blazers for free and me posing for pictures every so often."
It is not clear what impact this will have on the team formerly known as the Whalers' move to Greensboro, North Carolina. It has been speculated by no one important that the new partnership between the Whalers and DressMonkey may inspire the team now known as "the Hurricanes" to move back to Hartford, change their names back to the Whalers, and give up their Stanley Cup all in an effort to woe the lucrative and extreme chick-magnet DressMonkey Partnership.
We will keep you posted as more details come in.




Comments
the whole whalers bit is lost on me, but i'm diggin both the blazer AND the babe! congrats, monkeys, on an awesome site too... can't wait for the launch bi-city launch party!
Posted by: christine | September 19, 2006 9:01 PM