Steve and Jamey grunge it up in their Sunday best

And its done, our first DressMonkey photoshoot. While the pictures are being prepared, I thought I'd share with you some highlights of our very cool and remarkably organized (thank you very much...) DM photoshoot. Jeff and I have already done a shoot (look in the upper right corner of the site, see our pictures? those were done by the same photographer who took our shots yesterday), so I felt a little experienced with the process. I honestly thought that a lot of our friends would maybe show up a little late or forget a component of their requested attire, but they all proved me terribly wrong, and were timely, professional, and made the shoot's quality and efficiency really shine. Which was a little surprising because I asked that a few people meet me at 9am, on a Sunday. I only pray we have such DressMonkey dedication during MMM3 in a few weeks time.

So I should be getting the shots tomorrow, and their end use will really depend on the quality of the shots. Some could appear as actual product shots and some may remain stock photos that we'll occasionally throw into future catalogues or Quarterly Reports when we IPO (any day now..).

In all, I think our decision to nix the hired models for the shoot ultimately will prove beneficial for us. We saved some money, didn't have to deal with crazy egos, and got all the members of our target market to don their very own DressMonkey. Charlie (the photographer) took some very clean, uncomplicated shots that really highlighted our products. None of this D&G weirdness, we kept our shoot simple and focused on all the things that make our blazers superior.

For those of you who venture into our trial store during MMM3, you may see some shots there and you also may see further more still adorning our blog and permanent store soon.